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Tom McCracken

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In 1999, Tom founded Lorentz Consulting Group, to champion the cause of user centric application design, and LevelTen Design, the interactive division with a focus on customer centric marketing. As the Director of Technology at LevelTen, Tom helps clients develop high ROI interactive media and marketing through best practices. He has a blended background in both marketing and technology development. Over the past 15 years Tom has consulted on over 100 interactive projects for companies such as AT&T, U.S. Bank Corp, Abbott Labs, Pratt & Whitney, ADP, E*TRADE, Nationwide Insurance, and Uniden. Tom received his B.S. in Engineering from Johns Hopkins University in Baltimore, Maryland.
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