Strategy is the foundation upon which your web presence is based. There are three main goals of our strategy phase:

• To learn as much as we can about our client’s business goals and objectives, and competitive position
• Document findings and make recommendations
• Create a strategy that aligns business goals, satisfies customer needs, and strategically positions the client for success

Learning about your goals and objectives means more to LevelTen than just reading a mission statement. It means having open communication, right from the start. We at LevelTen understand the web. We will ask the right questions to help you to clarify and refine your business goals and your online marketing requirements. We will do this together by accurately determining:

• who your audience is
• what they want
• when they want it
• where they search for it
• why they would choose you over your competitors

How do we obtain all this great information? LevelTen uses a four-step Strategic Planning process to develop a blue print from which all creative, development and marketing tasks can be executed and measured.