Corvette Gear USA

This B to C product-based client retails officially licensed GM C5 & C6 Corvette logo memorabilia. Their products mainly consist of leather Corvette jackets, luggage, and a handful of other accessories targeted to Corvette lovers and owners.

The Challenge

Already successful in whole-selling other types of leather bags and accessories in traditional distribution channels through a warehouse, Corvette Gear USA wanted to retail high-end leather products to Corvette lovers and owners without the hefty costs of having to set up a brick and mortar shop. However, there were many top notch online competitors with a decade?s head start of retailing and marketing Corvette accessories and products online.

The Solution

LevelTen recommended an ongoing synergistic ROI-focused mix of search engine optimization (SEO), content building, online sponsored link placement/management, popular shopping comparison site listings, online PR, article marketing, link building with Corvette Club sites, as well as a pay-per-sale affiliate program.

The Results

Over eight months, Corvette Gear USA's new site steadily climbed in the ranks, and made consistent sales up until Christmas when the site rocked the search engine boat, with sales increased by 650%, they trumped their long-standing online competitors. Product sales paid for the site more than twice over in the month of December, and twice over during the previous months. Corvette Gear now has a virtual sales rep and business store front that has given a return on investment in less than a year and will continue to move products month-in and month-out for years to come.