Shopping Cart Search Engine Optimization

Overview

Virtually all styles of database driven web pages impose a structure for content and coding of your web pages. Often the structure a database system imposes will limit your ability to do proper search engine optimization.

Shopping carts are one of the most common types of database driven websites. In addition, shopping carts typically have a high need for search engine traffic.

A shopping cart that is optimized properly can be a very good traffic driver. However, lack of SEO experience and the limited web page structure imposed by the cart software has left most e-commerce sites ranking poorly in the search engines.

This article is for e-commerce webmasters and those looking to implement online shopping. It will show you techniques for getting top search engine rankings for your e-commerce site.

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	1 of 8	Search Engine Friendly Shopping Carts

1. Overview
2. Search Engine Friendly Shopping Carts
3. Keywords Selection
4. Brands vs. General Terms

5. Keyword Trends
6. Base Phrases + Descriptors
7. Keyword Divide & Conquer
8. Featured Products

Featured Project:

AT&T Splash Page

Client Quote

I liked their branding style and they were very good at listening to the concepts we had spent months developing and did not try to change the direction we were headed. They listened carefully, came back with wonderful mock-ups augmenting our original ideas and then came with their own very fresh concepts to add-in. They knew when to push, and when to back-off. All-in-all, it was a terrific experience.

Mitzi Lemmons
Office Administrator
Gwinn & Roby, LLP

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