Last week I wrote about the 1 Second Super Bowl Ad that Miller was doing to promote Miller High Life, and lets just say that it drove a little traffic this week. That being said, we debated around the office about where the campaign would go and what could be done with it; in case you missed it I've added the spot below to view, but I wanted to point out a few viral pieces.

Snuggie Sightings - An Unlikely Marketing and Viral Success Story

By now you must have heard of them - the blankets with sleeves that keep you warm no matter what you're doing. Buy a Snuggie, and you can talk on the phone, eat a snack, read a book, or even cast spells, according to one YouTube parody video.

Anyone in marketing has experienced it, the 2:00 pm creative push to brainstorm ideas for the next step in a campaign, the next big breakthrough. With coffee in hand, you stagger into an office only to sit there, staring at your colleagues staring back at you. Inevitably, the day might have beaten you, productivity has halted. Sometimes this creative and cognitive slump can be overcome with aid of caffeinated beverages, quick jaunt out of the office, etc.

A good friend of mine from college is now working as a sales rep over at Kimberly-Clark, you know the folks who make they make Huggies, Kleenex and Scott Towels; so when I see their name mentioned along with a viral campaign I have to take notice. Ad Age had a great write up about how K-C used a viral video site to promote their Duckbill brand, but as I read the article I couldn't help but feel as though they could have done so much more.

If you have been worried about the serious problem facing our dairy farmers today, then this site is for you. CowAbduction.com, explains how dairy farms everywhere are under attack from aliens who are highly interested in the abduction of our milk source. Complete with a video interview of the dairy farmers and mysterious photos of cows flying through the air, this website almost makes you believe, well you know.

Just in case there are any other die hard Batman fans out there, I wanted to let you in on some of the tricks The Joker is playing. In anticipation of The Dark Knight's release in 2008, The Joker is making his presence known all over the internet. There are a few websites that you can go to, find codes, and complete challenges. The end result? A teaser trailer of the film. Which, for me, will suffice until there is a full-blown campaign, and then the actual movie. Here are some of the websites to get you started: