SEO

It's not uncommon for me to download numerous tools over a period of time while I'm online. Today I had spent the last few hours reading blogs, checking twitter, downloading a few SEO tools, and so forth. All of a sudden I notice that all of my links are highlighted in red!

Pre-Wordpress' birth and the critical mass of blogs, Internet Marketing Professionals used many other tactics, one of which was writing value-based informational articles and submitting them to several article directories for online publishers and website owners to repost. This type of article marketing was done for years before blogging.

What is Article Marketing?

Wikipedia defines Article Marketing as:

Despite many objections, Google Page Rank is an inescapable metric in the online community. Two forms of Page Rank exist online: what Google lets you see in the Google Page Rank Toolbar and what your Page Rank actually is in the Google servers. The Google Toolbar PR is seen by many on the Internet as a be-all and end-all in gauging the credibility of a particular site.

Everybody's got to have a gimmick, a shtick. Pizza Hut has the cheese crust, car dealerships throw in the key chain, and in the online marketing and seo industry, one of these gimmicks is the free marketing tools offered by websites that guarantee to yield results for the marketing team lucky enough to find them first. Over the past year, many sites and marketing tools have been used and discarded, however a few gems have managed to woo us into regular usage.

Overall Website Measurement:

Google Experimental, a new division of Google Labs, is currently testing the idea of letting the user delete and add sites listed in his/her personalized search results using Digg-style features.

When I first joined the LevelTen Design team in the fall of 2007, I came with a little bit of online marketing experience. I was bright-eyed and bushy-tailed and ready to start fine-tuning our clients’ pay-per-click (PPC) and Search Engine Optimization (SEO) campaigns for maximize ROI as well as maybe sell a few web applications along the way.

I initially began selling online media in 2003 with Verizon Superpages.com. I worked in the startup division that focused primarily on the Superpages.com product. Unlike traditional Yellow Page reps our division only focused on the pay-per-click and pay-per-call models. To make things more complicated I was assigned to sell Local Yellow page PPC Campaigns to National Advertising Firms and Search Engine Marketing Agencies. I experience tons of success landing large accounts to lock on to our platform.

The conversation starts like this. A business owner comes in and says Can your company help us get our website better search results in the search engines? And I reply, WOW, I've got great news! You've come to the right place. We specialize in SEO."