Mobile browsing has been an interest of mine ever since Blue Flavor released the dotMobi "Mobile Web Developer's Guide Part I," a best-practices guide for developing websites specifically for mobile devices.

It is impossible to escape advertising in today's world where an average city dweller is exposed to 5,000 advertisements a day. With this barrage of marketing we experience, a small percentage of this exposure is delivered via your mobile telecommunication device. Described simply by experts in mobile marketing the practice is at its essence personal marketing, and between Blackberries, Q's, iPhones, as well as other devices, mobile advertisers have plenty of opportunities to get reach the consumer on a personal level.