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Everybody has a website, but very few have sites that actually look good, engage visitors, drive traffic and get results. Stop wasting time, money and opportunities with budget website services that produce cheap go nowhere, do nothing sites. Take control of your online future by learning how to build your own results oriented website.

You can build your own high quality website that's optimized to take advantage of qualified, free Internet traffic. You will learn essential web strategies from LevelTen experts and how to actually apply them using the world's most advanced open source site building tools.

The reality is that most low-cost websites produce little value for their owners - and many even damage their brands. When you consider the fact that a website can be the single largest source of revenue for a small business, what's an owner to do?

Often, the best option can be to do it yourself.

About the Course

In DIY Results Oriented Website will provide a solid introduction to online success strategies, website building, content management, and search engine optimization. During the one day course, participants will build a website with an events calendar, news room, FAQ page, blog, forum, contact form and landing pages. They will also learn how to change the theme of their website and optimize the content for search engines. Participants will leave the class with a fully functional search friendly website for a business or organization.

Learning Goals

• Understanding the strategic differences between websites that achieve results and those that don't
• How to leverage state-of-the-art site building tools to build powerful websites
• Installation of LevelTen's iSite Essentials Drupal distribution
• Understanding of content management and site building skills
• Template selection - with a professional, creative template, your website will stand out from the competition and inspire confidence among your visitors
• Conversion mechanisms - how to get your visitors to do what you want them to.
• Foundational search engine optimization - the simple steps that will make your website better than 80% your non-optimized competition
• Keyword analysis - learning how to find the keyword markets that are most profitable for you

Course format

The course is a one day course with a mixture of lecture, demonstrations and workshop time. The day is divided into four sessions;

1. Strategy and tools
2. Site building including basics of content management, page layouts and theme selection
3. Search engine optimization
4. Open workshop

Intended Audience

This course is for anyone who would like to know more about the strategies, tools and skills needed to build state-of-the-art websites. It is an introductory course suitable for people with little to know web experience such for owners, managers, marketers and webmasters of small to midsized businesses and organizations.

Prerequisites

Participants need no prior web development skills.

Additional Courses

This course provides a basic introduction to site building using the features provided by the LevelTen iSite Essentials distribution of Drupal. While this distribution provides a large number of features popular in business and organization websites, Drupal can be extended considerably. For those wanting to explore how to further customize Drupal should look at Drupal in a Day

Additional Info

Fee includes lunch, materials and a thumb drive with a copy of your website project and a full suite of open source web development software.

For more information visit the FAQ page