I just finished watching James Walker's "Why I Hate Drupal" presentation on the flight back from DrupalCon DC. The presentation was a perfect exclamation point to the clarity I received about Drupal this week.

In today's podcast, we discuss...

How I Might Deal with IE6

Panelist: Brandon Manbeck

Eight years ago (almost to the day), Jeffrey Zeldman signaled the dawn of "The CSS Age" when he wrote To Hell With Bad Browsers. Explaining how the use of @import for referencing stylesheets is ignored by Netscape 4 was an important step in shedding the problems related to supporting an ancient browser. Eight. Years.

For an in depth look at using Twitter for business, read Colin's Twitter Basics for Business here.

LevelTen utilizes a coaching model to organize its internal business processes. The process evolved from a traditional chain-of-command approach seeking a more efficient way to work with independent-minded, creative employees – strategists, researchers, designers, programmers, planners. LevelTen’s model recognizes that true creativity and inspiration can only be encouraged and directed; it can’t be specified, ordered, or demanded.

Here at LevelTen, we’re always looking for ways to improve. As loyal blog readers and visitors to our site, we truly value your opinion. As such, we would be grateful if you could take 10 minutes to fill out a simple online survey so that we can learn more about your opinions and needs. (LevelTen employees - your survey is coming soon!) With your help, we can work to create a better online experience for you. We thank you in advance for your generosity.

Survey Link

The End-User Needs Analysis defines the web site requirements and expectations from the customer or audience's perspective. The Internet is the ultimate open market and if you do not effectively meet users growing expectations of what a web site should offer they will find someone who can at the click of a button.

All web sites start with a vision. Successful web sites seek to capitalize on specific opportunities and/or to solve certain problems. To focus your vision, for yourself and for others, a mission statement should be created addressing central goals for the site.

Typical web site mission goals:

• Broaden customer base
• Increase sales to existing customers
• Reduce cost of sales
• Establish a professional identity
• Improve relationships with vendors/partners
• Increase employee productivity (Intranet)

Social Media for business is hot right now; similar to blogging was four years ago for companies. Companies are in a mad dash to hire workers deeming themselves “Social Media Experts,” with most new Social Media jobs going to Millennials who grew up online.

Networking promotion refers to a broad range of activities to market through interpersonal interactions. Adding web promotion to your networking cost virtually nothing yet can return powerful gains. The holy grail of networking promotion is to get people not associated with your company to promote the site to others because of its quality and usefulness.

Promotion Types

• Sales calls
• Trade shows
• Seminars and workshops
• Word of mouth

Promotion Tips

Pets are a huge part of our lives, research has shown that having pets in the workplace reduces stress and increases the feeling of well-being. It seems that more and more companies are allowing dogs in the office and LevelTen Interactive happens to be one of them.