http://www.leveltendesign.com/blog LevelTen's World Fri, 04 Jul 2008 18:17:31 +0000 http://backend.userland.com/rss092 en Pre-Wordpress' birth and the critical mass of blogs, Internet Marketing Professionals used many other tactics, one of which was writing value-based informational articles and submitting them to several article directories for online publishers and website owners to repost. This type of article marketing was done for years before blogging. What ... http://www.leveltendesign.com/blog/web-development/marketing/by-neil/is-article-marketing-dead/ Out of the many different business models on the web the community based model is one that has grown to epic proportions over the last few years. From social networking sites to free software offers this model is virtually every place you look on the web. This model, ... http://www.leveltendesign.com/blog/general/by-jon/free-for-a-fee/ I have mentioned this site in a previous blog post, but I think it is such an amazingly helpful tool that it deserves its own post. HTML Playground, is the best site I have found for those who don't have a programming background and need to know basic HTML. For ... http://www.leveltendesign.com/blog/general/by-taylor_c/playground-for-html-dummies/ Marketers are always trying to find that power demographic; the group that holds the spending power. For so long that key demographic has been the 18-49 age range, the poeple with more descretionary income to spend. However, the age demographic is changing to the Baby Boomer generation. Consisting of individuals ... http://www.leveltendesign.com/blog/general/by-taylor_c/targeting-a-new-generation/ The Sales Cycle has changed considerably over the years.The Fuller Brush Company started out in 1906, and salesman walked miles each day going Door-to-Door to meet and great the lady of the house and share with them beauty, household and day to day products that ... http://www.leveltendesign.com/blog/web-development/marketing/by-jamie/knock-knock%e2%80%a6%e2%80%a6-who%e2%80%99s-there-the-5-t%e2%80%99s-of-word-of-mouth-marketing/ A recently popular sales training book called No More Cold Calling™, by Joanne Black, has reopened the idea of sales without cold calling. As eluded by the title, the book offers tips and alternatives to avoid being that no name person calling and asking for someone’s business without some ... http://www.leveltendesign.com/blog/web-development/marketing/by-neil/no-more-cold-commenting-%e2%80%93-get-blog-backlinks-without-spaming/ Tom McCracken, President and CEO of LevelTen, gave his first lecture series on Synergy Online Marketing (SOM) on September 18th. The first portion of the three-part series at Vino100 was held in Uptown Dallas, and it was a great success. Titled “Vitality through Synergy,” this seminar exposed the ways ... http://www.leveltendesign.com/blog/general/by-stephanie/levelten-seminar-series-part-one/ Until recently, search engine optimization consisted of concentrating on how a website ranks in all the big search engines. Now the game has changed and “traditional” SEO is a thing of the past, according to a recent article in SitePro News by Jim Hedger. It claims the old ways of ... http://www.leveltendesign.com/blog/general/by-taylor_c/the-future-of-seo-its-about-search-not-the-search-engine/ So what do you do when you are the largest soft drink company and have the most recognizable brand worldwide? You must come up with creative advertising and marketing tactics in order to get consumers involved with your brand. Recently, Coca-Cola has done with its new viral campaign in which ... http://www.leveltendesign.com/blog/general/by-taylor_c/coke-vs-coke-zero-a-viral-campaign/ A good friend of mine from college is now working as a sales rep over at Kimberly-Clark, you know the folks who make they make Huggies, Kleenex and Scott Towels; so when I see their name mentioned along with a viral campaign I have to take notice. Ad Age ... http://www.leveltendesign.com/blog/web-development/marketing/by-chris/kimberly-clark-discovers-that-a-viralcampaigntherightproduct30salesjump/