Bryce Wilks's blog

It was a startling introduction to my LevelTen Interactive tenure.

Walking in with very little knowledge about Content Management Systems was a bit intimidating for a newbie at a Drupal shop.

Kayla quickly put LevelTen’s 2010 CMS Intelligence Report in my hands for a crash course on all things CMS-related.

Researching landing page keywords and on-page SEO for a LevelTen project this week led to one conclusion: Whether its religion, economics, or web development, conversion is always the key.

Growing up in the web world, I viewed my op-tins as a trade of information, good for both sides. Yeah sure, websites wanted to accumulate email addresses and send me mail, but it was worthwhile to exchange that information for their content.

Today’s web discovery took me back a few years to my “traditional” media background experience. Back to a college campus in the newspaper office, brainstorming content for each week’s issue.

Our staff produced a weekly installment called “Thumbs Up, Thumbs Down” in which we applauded or degraded events and new happenings around campus.

I must admit—I had to resist the urge to put my head through the monitor this morning when I pulled up ESPN.com and saw this. Seriously, do we really need to be monitoring the seconds until a man who puts a ball in a hole for a living decides on his next team?

Those of you who are young, affluent, technically savvy and physically located in one of these cities probably utilize Foursquare.

The location based mobile game eclipsed 1 million users in April, and marketing professionals are taking notice. Many campaigns are integrating the service into their plans, including the Wall Street Journal and Starbucks.

In an interview this week, author and radio host R.C. Sproul admitted to having no familiarity with a little media format known as podcasting. It was a peculiar admission, considering that Sproul’s XM radio program ranks consistently as one of the most downloaded podcasts on iTunes.

During an impromptu trouble-shooting and resolution meeting this week, LevelTen’s President Tom McCracken brought up an interesting challenge facing LevelTen, and the web development industry as a whole: achieving organizational balance.

LevelTen is unique in its employee composition, with professionals ranging from 1 to 20 years of experience with web development and interactive services. Many agencies gravitate towards one extreme or the other:

All signs point to Twitter continuing to boom internationally, with more than 105 million users to date, 60% of which live outside the United States.

Business networking is as old as.....well.....business. Entrepreneurs and thinkers need to be connected to others of a like-mind, and sometimes those connections don't just happen. It requires getting out for events, attending webinars, and a host of other activities where business and social conversations happen.

“Agile” was a term I associated directly with athletics when I began my internship at LevelTen. Growing up, I always heard football announcers describe running backs like Barry Sanders as agile, fawning over their quick reflexes and creativity.